Here is a quick tip, for those of you who may be wondering why your average bounce rate in Google Analytics looks so good (so low that is). And for those of you who are just starting out, I’m sure that you are asking the question: what does bounce rate mean?

But let’s back up a step or two.

For those of you who haven’t yet discovered Google Analytics, I strongly suggest that you take advantage of the free tracking and performance metrics that Analytics provide when you list your site.

Regardless of whether you have had a site up and running for some time or you are just starting out, it can be frustrating wondering if anyone knows that your site exists, not to mention if anyone is visiting it. Once you set up your site in Google, you can access a whole range of different analysis tools. [Read more...]